Last Autumn I photographed Kate Jenkinson PhD, FCIPD for her Linked In profile and website etc.

Kate hadn’t been comfortable being photographed under studio lights and after her first session we chatted about it and decided to do another session with a different approach…

Well, it’s just for Linked In. It’s only tiny, why does it matter? Can’t I use that selfie from the Christmas party? Oh, and there was that fab photo taken on the beach last summer. You know the one, with the sunglasses and the beer? Surely I can use one of them…

Well, you could. But is that the kind of first impression you want to make?

Someone who sees us in a photo for the first time instantly makes a judgement about us, whether they intend to or not, and that first impression stays for around 8 to 12 months after they have got to know us.

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